Category: AnalyticsIQ

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Solving the Riddle of Email Marketing

By Mike Hattub, Chief Operating Officer, AnalyticsIQ   Email entered the marketing industry in a ‘wild-west’ fashion several years ago.  Initially, there were very few rules and regulations around email marketing and, as expected, this attracted many different types of businesses.  Unfortunately, the types of businesses that capitalized on this new marketing channel had varying [...]

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Analytics IQ: Solving the Riddle of Email Marketing

By Mike Hattub, Chief Operating Officer, AnalyticsIQ   Email entered the marketing industry in a wild-west’ fashion several years ago.  Initially, there were very few rules and regulations around email marketing and, as expected, this attracted many different types of businesses.  Unfortunately, the types of businesses that capitalized on this new marketing channel had varying [...]

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Analytics IQ: ECONOMIC SPOTLIGHT – AMARILLO, TX

By Gregg Weldon, Chief Analytical Officer In recent years, the United States has been hit hard by the ‘Great Recession’.  It’s interesting to note how specific areas are being affected vs. the country overall.  This report looks at Amarillo, TX, as well as Texas itself.  Comparisons will include home price changes, unemployment rates, and retail [...]

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Analytics IQ: ECONOMIC SPOTLIGHT – AMARILLO, TX

By Gregg Weldon, Chief Analytical Officer In recent years, the United States has been hit hard by the ‘Great Recession’.  It’s interesting to note how specific areas are being affected vs. the country overall.  This report looks at Amarillo, TX, as well as Texas itself.  Comparisons will include home price changes, unemployment rates, and retail [...]

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Analytics IQ: ECONOMIC SPOTLIGHT – AMARILLO, TX

By Gregg Weldon, Chief Analytical Officer In recent years, the United States has been hit hard by the ‘Great Recession’.  It’s interesting to note how specific areas are being affected vs. the country overall.  This report looks at Amarillo, TX, as well as Texas itself.  Comparisons will include home price changes, unemployment rates, and retail [...]

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Analytics IQ: ECONOMIC SPOTLIGHT – AMARILLO, TX

By Gregg Weldon, Chief Analytical Officer In recent years, the United States has been hit hard by the ‘Great Recession’.  It’s interesting to note how specific areas are being affected vs. the country overall.  This report looks at Amarillo, TX, as well as Texas itself.  Comparisons will include home price changes, unemployment rates, and retail [...]

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Analytics IQ: ECONOMIC SPOTLIGHT – AMARILLO, TX

By Gregg Weldon, Chief Analytical Officer In recent years, the United States has been hit hard by the ‘Great Recession’.  It’s interesting to note how specific areas are being affected vs. the country overall.  This report looks at Amarillo, TX, as well as Texas itself.  Comparisons will include home price changes, unemployment rates, and retail [...]

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Analytics IQ: Uncovering Additional Value in Data Assets

By Mike Hattub, Chief Operating Officer, AnalyticsIQ, Inc.   As data becomes more and more readily available in the marketing world, the ability to sift through everything to find value is a never-ending process for both end-users and data compilers/resellers alike.  Not only is the sheer volume of data constantly growing, but the depth/breadth of data [...]

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Analytics IQ: Uncovering Additional Value in Data Assets

By Mike Hattub, Chief Operating Officer, AnalyticsIQ, Inc.   As data becomes more and more readily available in the marketing world, the ability to sift through everything to find value is a never-ending process for both end-users and data compilers/resellers alike.  Not only is the sheer volume of data constantly growing, but the depth/breadth of data [...]

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Analytics IQ: AIQ Talking about Data

“The importance of accurate home value” By Marc Sabatini, SVP Business Development, AnalyticsIQ, Inc. When you are in the market for clean and accurate data (the foundation of any good marketing program), Home Value plays a vital role in the quality of the data you use to market your product or service to customers and [...]