By Mike Hattub, Chief Operating Officer, AnalyticsIQ For companies looking to do outbound marketing (direct mail, email, telemarketing), there are many places to find third-party data for marketing, with a lot of overlapping data elements available at these sources. Since there is very little that we actually know about people for non-credit related marketing (for [...]
Analytics-IQ Launches Industry’s Most Accurate Predictor of Household Economic Profiles with “Consumer Financial Intelligence” New Econometric Marketing Suite Provides 360 Degree View of Consumers’ Financial Situations ATLANTA – January 15, 2013 – Analytics-IQ, Inc. (AIQ) a leading provider of predictive solutions for the marketing industry, today launched its “Consumer Financial Intelligence” (CFI) suite of predictive econometric marketing [...]
By Mike Hattub, Chief Operating Officer, AnalyticsIQ Email entered the marketing industry in a ‘wild-west’ fashion several years ago. Initially, there were very few rules and regulations around email marketing and, as expected, this attracted many different types of businesses. Unfortunately, the types of businesses that capitalized on this new marketing channel had varying [...]
By Mike Hattub, Chief Operating Officer, AnalyticsIQ Email entered the marketing industry in a wild-west’ fashion several years ago. Initially, there were very few rules and regulations around email marketing and, as expected, this attracted many different types of businesses. Unfortunately, the types of businesses that capitalized on this new marketing channel had varying [...]
By Gregg Weldon, Chief Analytical Officer In recent years, the United States has been hit hard by the ‘Great Recession’. It’s interesting to note how specific areas are being affected vs. the country overall. This report looks at Amarillo, TX, as well as Texas itself. Comparisons will include home price changes, unemployment rates, and retail [...]
By Gregg Weldon, Chief Analytical Officer In recent years, the United States has been hit hard by the ‘Great Recession’. It’s interesting to note how specific areas are being affected vs. the country overall. This report looks at Amarillo, TX, as well as Texas itself. Comparisons will include home price changes, unemployment rates, and retail [...]
By Gregg Weldon, Chief Analytical Officer In recent years, the United States has been hit hard by the ‘Great Recession’. It’s interesting to note how specific areas are being affected vs. the country overall. This report looks at Amarillo, TX, as well as Texas itself. Comparisons will include home price changes, unemployment rates, and retail [...]
By Gregg Weldon, Chief Analytical Officer In recent years, the United States has been hit hard by the ‘Great Recession’. It’s interesting to note how specific areas are being affected vs. the country overall. This report looks at Amarillo, TX, as well as Texas itself. Comparisons will include home price changes, unemployment rates, and retail [...]
By Gregg Weldon, Chief Analytical Officer In recent years, the United States has been hit hard by the ‘Great Recession’. It’s interesting to note how specific areas are being affected vs. the country overall. This report looks at Amarillo, TX, as well as Texas itself. Comparisons will include home price changes, unemployment rates, and retail [...]
By Mike Hattub, Chief Operating Officer, AnalyticsIQ, Inc. As data becomes more and more readily available in the marketing world, the ability to sift through everything to find value is a never-ending process for both end-users and data compilers/resellers alike. Not only is the sheer volume of data constantly growing, but the depth/breadth of data [...]
